Marketing Consent

I will prompt agents to ask for marketing consent once an email address is added. This will grow your audience.

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How does it work?

It’s simple, every time an email is added to a contact profile a bot message will be triggered, prompting the agent to ask for email marketing consent. The message can then be sent to the contact at a convenient time in the conversation (the agent decides).

Marketing consent is a “side” result

Asking for marketing consent should always be a “side” result. Main goal is to help contacts and create leads. However by making this process as frictionless as possible it’s a “no-brainer” for the user to ask and a “no-brainer” for the contact to respond. It’s just a click of a button.

 

Ask only when it’s appropriate

It should always be a human who decides if the marketing consent question is appropriate or not to ask. That’s why we’re not fully automate this and are not planning to do so.

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